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Marketing

Why Social Media Marketing is Important for your Law Firm​

Why Social Media Marketing Is Important for Your Law Firm​

With technology feverishly evolving, not only are we able to communicate with people all over the world, but we are also able to communicate with each other faster than ever before. According to statista.com, 82% of the United States is active on social media and there are 3.78 billion active social media users worldwide (that […]

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Marketing

A Marketing Rollercoaster: How Google Paid Search Can Take You to the Promised Land or to the Poor House

Watching the Competition Crash and Burn It happened again just last month. Our CMO, Brent Harkins, let me know that the cost of our pay-per-click search campaigns (PPC) with Google had just spiked in a major way in one of our local markets. “What gives?” I asked. “Do Larry and Sergey need a few extra

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