Brooke Mathieu

Brooke Mathieu is the Senior Content Marketing Manager for US Legal Marketing Group providing expertise in digital content creation. From design to execution she provides a creative perspective on creating unique and memorable content.

Brooke Mathieu
How Google’s AI Overviews Are Disrupting Law Firm SEO And What to Do About It

How Google’s AI Overviews Are Disrupting Law Firm SEO And What to Do About It

Executive Summary Google’s new AI Overviews are starting to reshape how people interact with search results and law firms need to pay attention. These summaries often appear at the very top of the results page, answering queries without requiring users to click through to a website. That means fewer opportunities for law firms to capture […]

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Can I Do My Own Law Firm Marketing? What Works and When to Hire an Expert

Can I Do My Own Law Firm Marketing? What Works and When to Hire an Expert

Running a successful law firm requires more than just delivering great legal services—it also means mastering law firm marketing, standing out from local competitors, and creating a strong digital presence. From attracting new clients to staying top-of-mind with former ones, marketing plays a critical role in growing your legal practice. But here’s the big question:

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The Impact of a TikTok Ban in the United States What Happens Next

The Impact of a TikTok Ban in the United States: What Happens Next?

Since its conception, TikTok has faced multiple threats of being banned in the United States. These attempts stem from concerns about data privacy and national security, primarily due to the platform’s ties to China. While earlier attempts to ban TikTok were ultimately unsuccessful, the proposed ban set to take effect on January 19, 2025, is

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Essential Strategies to Strengthen Your Law Firms Online Presence

10 Essential Strategies to Strengthen Your Law Firm’s Online Presence in 2025

Why a Strong Online Presence Matters In a world where first impressions are made online, a strong digital presence is your law firm’s most powerful tool for building trust, increasing visibility, and connecting with clients. Think of your online presence as a digital office where you can showcase your expertise through a professional website, active

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