Law Firm SEO, also known as Search Engine Optimization for legal professionals, is not just a buzzword but a foundational strategy to increase law firm visibility, attract potential clients, and establish authority in your field. But where do you start? First, you need to understand what SEO is, how it works, and why it matters […]
Law Firm SEO: Where to Start Read More
Social media has changed immensely since 1997 when the first social media platform, SixDegrees, launched. It seems like every year there are more and more updates on every digital platform including social channels. Staying abreast of platform updates is crucial for maintaining an effective marketing strategy. Meta platforms which include Facebook and Instagram, have announced
2024 Facebook Ads for Law Firms: Targeting Changes You Need to Know About Read More
Growth is a common goal for many businesses, especially law firms. Investing in resources and strategies that will scale with your firm is crucial to growing a successful law firm, not just in 2024, but for the years to come as well. If you desire to grow your law firm, it is important to understand growth
4 Law Firm Growth Trends to Focus on in 2024 Read More
Content is king, not just in the world of legal services, but in the competitive digital marketing world as a whole. For law firms, crafting effective and engaging content is not just a matter of online presence—it’s a strategic necessity to attract and retain clients. However, creating impactful legal service content is often easier said
7 Reasons Your Law Firm’s Content Sucks Read More
In today’s digital age, the number of scams permeating the virtual world has seen a worrying surge. While phone scams and email scams are still very much prevalent, social media scams on Meta are becoming more common and more creative. Facebook, which transitioned under Meta’s banner, is rife with scam artists targeting unsuspecting victims. Like
3 Facebook Scams Law Firms Should Beware Of Read More
In the fast-paced world of digital marketing, staying ahead of the curve is not just a choice; it’s a necessity. This year, I had the incredible opportunity to immerse myself in the epicenter of marketing innovation at Inbound 2023, presented by Hubspot. I was able to hear from industry leaders like Neil Patel, Nancy Harhut,
Inbound 2023: Rethinking Marketing Strategies in the Age of AI Generation Read More
Social media has transformed from mere communication platforms into powerful business tools. One of the most impactful strategies within the legal marketing landscape has become social media advertising. With billions of active users, social media provides an unparalleled reach for many businesses and can lead to revenue generation when done right. We are always staying
The One Change That Doubled Our Clients from Social Media Read More
It is no secret that the digital world is continuing to evolve faster each day. Staying informed about the latest advancements is crucial for law firms aiming to maintain a competitive edge. There has been a lot going on at Meta, including the launch of their latest platform, Threads, as well as ongoing updates to
