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2024 Facebook Ads for Law Firms: Targeting Changes You Need to Know About

Social media has changed immensely since 1997 when the first social media platform, SixDegrees, launched. It seems like every year there are more and more updates on every digital platform including social channels. Staying abreast of platform updates is crucial for maintaining an effective marketing strategy. Meta platforms which include Facebook and Instagram, have announced

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4 Law Firm Growth Trends to Focus on in 2024

Growth is a common goal for many businesses, especially law firms. Investing in resources and strategies that will scale with your firm is crucial to growing a successful law firm, not just in 2024, but for the years to come as well. If you desire to grow your law firm, it is important to understand growth

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7 Reasons Your Law Firm’s Content Sucks

Content is king, not just in the world of legal services, but in the competitive digital marketing world as a whole. For law firms, crafting effective and engaging content is not just a matter of online presence—it’s a strategic necessity to attract and retain clients. However, creating impactful legal service content is often easier said

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Inbound 2023: Rethinking Marketing Strategies in the Age of AI Generation

In the fast-paced world of digital marketing, staying ahead of the curve is not just a choice; it’s a necessity. This year, I had the incredible opportunity to immerse myself in the epicenter of marketing innovation at Inbound 2023, presented by Hubspot. I was able to hear from industry leaders like Neil Patel, Nancy Harhut,

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