Artificial intelligence has transformed the way we work, research, create, and so much more. Whether you’re a professional or just curious, AI can be utilized by just about anyone. Since ChatGPT first stepped on the scene in 2022, it seems like everyone is trying to create their own version of artificial intelligence. However, ChatGPT has […]
Gemini vs. ChatGPT4: Which AI Does it Better? Read More
Google reviews can either be a delightful dopamine hit of professional praise or, unfortunately, a massive headache. Many law firm owners have encountered a terrible review left by a client (or a “client,” as can occur when a relative or opposing party decides to mess with you). Sometimes that review inspires such anger and defensiveness
How a One-Star Review Got Us Three New Clients Read More
Maintaining an up-to-date website is at the center of any successful law firm. It is not just a digital business card but a key way to connect with people, share information, and build a strong professional image. A website update for law firms is much more than a facelift; it’s about making sure your firm
Your Law Firm’s Website Needs a Refresh: Signs it’s Time for an Update Read More
Creating engaging legal content gives you a competitive edge that can turn potential leads into loyal clients.
Blogs for Law Firms: Creating Engaging Legal Content Read More
Growth is a common goal for many businesses, especially law firms. Investing in resources and strategies that will scale with your firm is crucial to growing a successful law firm, not just in 2024, but for the years to come as well. If you desire to grow your law firm, it is important to understand growth
4 Law Firm Growth Trends to Focus on in 2024 Read More
Google offers an array of digital marketing tools to businesses that can significantly contribute to the success of their online presence and digital marketing efforts. Here are five Google tools that every law firm should consider embracing for success, if you haven’t already: 1. Google Ads Google Ads can be one of the most powerful
5 Google Tools Every Law Firm Should Embrace for Success Read More
Content is king, not just in the world of legal services, but in the competitive digital marketing world as a whole. For law firms, crafting effective and engaging content is not just a matter of online presence—it’s a strategic necessity to attract and retain clients. However, creating impactful legal service content is often easier said
7 Reasons Your Law Firm’s Content Sucks Read More
Pablo Picasso famously said, “Good designers copy, great designers steal.” The same can be said for legal marketing. I was recently watching the Netflix documentary about JUUL that spoke to their early advertising creative that was comparable to Apple. This reminded me of “the law of mind” from The 22 Immutable Laws of Marketing (by
4 Ways to Monitor Your Competitor’s Legal Marketing Read More
