Law firms are feeling the pressure of the current economy. Many are looking for ways to cut costs, and advertising is often one of the first areas to be targeted. However, cutting back on advertising can be a mistake — it can allow your competitors to overtake you and it can be difficult to make […]
Cutting Costs in Advertising: When to Restrategize and Cut Back Read More
Why do law firms always have to be in growth mode? This is a question that I get from a fair number of our potential clients. I always listen patiently while these clients explain to me that all they really need is a steady stream of high-quality clients and they will be just fine. This
Why Law Firm Growth is 90% Mental and 10% Mental Read More
Your law firm is missing out on potential clients. You may not even realize it, but there are several factors that could be preventing you from attracting new business. Let’s assume that you advertise your legal services, have a decent website, the ability to schedule consultations, and bandwidth to take on new clients. All of
Three Reasons Your Law Firm is Missing Out On Clients Read More
This month I had the privilege of being a guest on the James Amplifier Practical Marketing Tips for Small Law Firms Podcast. The host, Kara Prior, is an amazing interviewer and we were really able to have a thorough conversation about practical and effective marketing tips for divorce & family law firms. In our conversation,
If you’re an attorney, then you know that having an optimized website is crucial to your success in today’s world. Not only does it help you rank higher in search engine results pages (SERPs), but it also helps improve your search engine optimization (SEO) and it helps potential clients find you online. Search engines make
An Optimized Website for Attorneys: How to Drive More Traffic and Qualified Leads Read More
The Dumbest Guy in the Room Here’s a word I dread: plateau. For me, leveling out is worse than flaming out. It’s passive and lame. It reeks of things that might have been. Ten years after starting my first divorce practice I had experienced significant success. I had a large team and had stopped personally
What Happened to Me When I Joined a Mastermind Group Read More
The Fallacy of Free In my years of consulting for divorce attorneys, I’ve come across this problem time and again: practitioners giving away their time and expertise and gaining less than nothing for their efforts. The truth is, there are few things costlier to a law practice than promoting free consultations as a primary driver
Free Consultations Are Murdering Your Divorce Practice Read More
