Building a strong brand is essential for divorce and family law firms seeking to establish a competitive edge in the legal industry. A well-defined divorce and family law firm brand strategy helps convey expertise, builds trust, and attracts and converts leads into potential new clients. Whether your law firm has been around for decades or […]
The 11 Steps to Develop a Winning Divorce and Family Law Brand Strategy Read More
The divorce and family law market is a complex and diverse industry, with various niches that require specialized marketing strategies. As a divorce and family law attorney the unique challenges of marketing to high net-worth clients, LGBTQ+ couples, and military couples is something you’ll definitely have to face if you haven’t already. Each of these
SEO for divorce law firms has changed more in the last few years than it did in the decade prior. In the 2010s, search engine optimization was an area filled with black-hat practices of marketers trying to cheat or trick Google. And that worked for a while. With recent algorithm updates, we’ve seen numerous law
2024 SEO Trends for Law Firms & Attorneys Read More
When it comes to improving your law firm’s SEO, you have a few to improve your website ranking. An easy place to start improving your firm’s SEO is with blog content, FAQ pages, or a combination of the two, which we highly recommend. In this blog post, we’ll discuss what SEO is and how you
Using Blogs and FAQ Pages to Improve Law Firm SEO Read More
When it comes to legal SEO, most law firms are in the dark. They know they should be doing something to improve their website’s search engine visibility, but they’re not sure what that something is. Your website is one of your most important assets. Not only does it represent your firm online, but it’s also
SEO for Lawyers: Legal SEO Explained Read More
With Google making 500-600 updates to its algorithm every year, it is no surprise that search engine optimization (SEO) is constantly changing. Toss in a little bit of A.I. action that started happening in December 2022 and you’re surely in for a whirlwind of issues. You have competitors utilizing all these new tools and stealing
Is SEO Dead?: Search Engine Optimization for Family Law Attorneys Read More
When potential clients are searching for a lawyer, they often begin their search through a search engine which is why it is so important for you to have a high Google map pack ranking. If your law firm is not appearing in the Google map pack, you are missing out on a lot of potential
5 Tips to Improve Your Law Firm’s Google Map Pack Ranking Read More
While the announcement came in November 2021 that Google My Business was being retired, it wasn’t the first time such an announcement had occurred. Google Places and Google Local are predecessors of the same platform that had gone through similar rebranding and now Google Business Profile has gone live to users in place of the
Google My Business Update and What It Means to Law Firms Read More
