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Reputation Management

Top Email Marketing Campaigns Every Family Law Firm Should Consider

Top Email Marketing Campaigns Every Family Law Firm Should Consider

When it comes to email marketing, every industry is different. In the retail industry, for example, email campaigns are likely to be about products you viewed on a website, what was left in your cart, and so on. Or if the industry is financial services, you’ll likely receive educational content on topics like financial literacy, […]

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How a One-Star Review Got Us Three New Clients

How a One-Star Review Got Us Three New Clients

Google reviews can either be a delightful dopamine hit of professional praise or, unfortunately, a massive headache. Many law firm owners have encountered a terrible review left by a client (or a “client,” as can occur when a relative or opposing party decides to mess with you). Sometimes that review inspires such anger and defensiveness

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How Your Law Firm Can Automate Responses to Google Reviews with ChatGPT & Zapier

How Your Law Firm Can Automate Responses to Google Reviews with ChatGPT & Zapier

Google Reviews are important to your law firm for many reasons; online reputation, social proof, and local SEO being a few. For family law firm SEO and the Google Map Pack, the three most important ranking factors are relevance, distance, and prominence. Relevant outcomes pertain to those that closely align with the search inquiry. Hence,

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