With Google making 500-600 updates to its algorithm every year, it is no surprise that search engine optimization (SEO) is constantly changing. SEO can be confusing, but it doesn’t have to be. It’s important to be aware of these updates and to understand how they will affect your law firm’s website and overall search ability. […]
Is SEO Dead?: Search Engine Optimization for Family Law Attorneys Read More
When potential clients are searching for a lawyer, they often begin their search through a search engine which is why it is so important for you to have a high Google map pack ranking. If your law firm is not appearing in the Google map pack, you are missing out on a lot of potential
5 Tips to Improve Your Law Firm’s Google Map Pack Ranking Read More
While the announcement came in November 2021 that Google My Business was being retired, it wasn’t the first time such an announcement had occurred. Google Places and Google Local are predecessors of the same platform that had gone through similar rebranding and now Google Business Profile has gone live to users in place of the
Google My Business Update and What It Means to Law Firms Read More
Watching the Competition Crash and Burn It happened again just last month. Our CMO, Brent Harkins, let me know that the cost of our pay-per-click search campaigns (PPC) with Google had just spiked in a major way in one of our local markets. “What gives?” I asked. “Do Larry and Sergey need a few extra
