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Business Development

Boost Your Consultation Close Rate: Insights From My Training Video

Boost Your Consultation Close Rate: Insights From My Training Video

If you’re struggling to convert consultations into paying clients, I get it—it’s one of the biggest hurdles attorneys face. But here’s the good news: you can dramatically improve your conversion rate with a few targeted adjustments. I recently shot a training video for my team and clients, and I’m excited to share some of the key takeaways […]

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Attorneys meeting in conference room

My Approach to Leading a Multi-Generational Team in Family Law

Over the past 25+ years of managing teams across Colorado, Nebraska, New Mexico, and now Kansas, I’ve learned that no two people—and no two generations—are alike. Today, it’s common to have four generations working side by side: Baby Boomers, Gen Xers, Millennials, and Gen Zers. It’s a dynamic that can present challenges, but it’s also

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Tips for balancing legal practice management and marketing

6 Tips for Balancing Legal Practice Management and Marketing

Running a successful law firm often requires juggling various tasks—from client management and casework to marketing and business development. Many attorneys find it challenging to strike a balance between these responsibilities, but maintaining a well-rounded focus on both legal practice management and marketing is an important part of achieving success and standing out amongst competitors.

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4 Reasons Your Law Firm Isn't Converting Leads

4 Reasons Your Law Firm Isn’t Converting Leads

Law firms are only as profitable as their client acquisition allows them to be.It is critical that attorneys capitalize on every prospective client lead possible. Legal lead generation can come in many forms, from proprietary leads through referrals, PPC, SEO, or social media to purchased leads from companies like Martindale Nolo (which we do not

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Influencer marketing for law firms

The Rise of Influencer Marketing in the Legal Industry: A New Era for Law Firms

In recent years, influencer marketing has evolved from a niche strategy into a major powerhouse, completely transforming how businesses engage with their audiences. Originally popular with fashion, beauty, and lifestyle brands, influencer marketing has now found its way into an array of industries—including the legal sector. While Ruth Bader Ginsburg probably never imagined lawyers dancing

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2024 ClioCon Ready Set Scale by David Crum

Sneak Peak at My 2024 ClioCon Presentation: Ready, Set, Scale

I am thrilled to share some exciting news with you all. This year, I have been personally invited to speak at the Clio Cloud Conference, widely known as ClioCon. For those unfamiliar, ClioCon is the world’s largest and most renowned legal conference, gathering legal professionals and industry leaders from across the globe. It is an unparalleled

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